Steps Shoes

Advertising on Yahoo!Local is good for business, according to the owner of Steps Shoes: an independent shoe retailer in Liverpool.

"Our Yahoo!Local Featured Listing advertising has more than paid for itself: it’s definitely something I would recommend," says Mr. Shah of Steps Shoes.

"When people search for ‘shoe shops in Liverpool’ or ‘shoe shops in Merseyside’ they see us straight away. We used to advertise with leaflet drops and in some of the local magazines in the area, but advertising online has really helped."

He adds: "Our Yahoo!Local advertising gets our name out there so we are recognised whenever people are looking online."

Steps Shoes are specialists in designer footwear for all ages and sizes.

Steps Shoes
29 County Road
Walton
Liverpool
Merseyside
L4 3QA

Telephone: 0151 525 5053
Website: www.uksteps.com

Katerina's Guest House

The owner of a Northumberland guest house says hits to his website went up sharply as soon as he signed up to a Featured Listing on Yahoo!Local.

"Our hit numbers on the Katerina's Guest House website went up sharply when we started to advertise on Yahoo!Local," says Ian Mills, who owns and runs the guest house in Rothbury, near Alnwick, with his wife Cath.

Ian is delighted with his Yahoo!Local Featured Listing with Infoserve (the official advertising sales partner for Yahoo!Local) and says it has worked brilliantly for his guest house business.

"Lots of people use Yahoo!Local and it is very obvious to us that people are finding us through it.  Not only do we get a lot of exposure, but we also know exactly what we are spending and there is no open-ended aspect to the cost: this is very important to us."

Ian says that other forms of online advertising are too expensive, but this is not the case with advertising on Yahoo!Local.

"Cath and I are experienced business people and always want to know that we are getting a good return for our money: Yahoo!Local certainly gives us this.  We have absolutely no regrets about advertising on Yahoo!Local.  We saw immediate results and what is great is that the Infoserve team does all the work for us: if only everything in life were so easy."

Ian and Cath have owned Katerina's Guest House since 1999.  A special, and very popular, feature of the guest house is that all rooms have four-poster beds.  The couple have many regular and repeat visitors, who enjoy the warm welcome that awaits them here.  Once part of the Old Sun coaching inn, the guest house is right next to the village centre, close to all Rothbury's amenities.

The couple also have two holiday venues abroad which are available for holiday lets.  These are on the Costa del Sol and on the island of Barbados.

Katerina's Guest House
Sun Buildings
High Street
Rothbury
Northumberland
NE65 7TQ

Telephone (Studio): 01669 620691
Mobile: 0797 7555692
E-mail: cath@katerinasguesthouse.co.uk
Website: www.katerinasguesthouse.co.uk

Richard Nock Photography

Nottingham-based photographer Richard Nock says Yahoo!Local is doing its job for his business and generating interest in his work and referrals.

"I have absolutely no complaints about my Featured Listing on Yahoo!Local and I would certainly spend the money again," says Richard, of Richard Nock Photography.

"It is far more cost-effective than print advertising and gives me a much better return."

Richard adds:

"I have found that print advertising does not work for my business. When someone wants a photographer they look online because they want to see your work and what you can do. I get around 90% of my business through online advertising."

Richard offers a wide range of photography services from his studio in Lower Parliament Street, including family portraiture and wedding packages and commercial/studio-based photography and start-up business packages.

"People are finding my business because of my advertising on Yahoo!Local with Infoserve (the official advertising sales partner for Yahoo!Local) and that is exactly what I want," says Richard.

Richard Nock Photography
Studio i
The Business Space
69-73 Lower Parliament Street
Nottingham
NG1 3BB

Telephone (Studio): 0115 845 3127
Mobile: 07807 555080
E-mail: info@richardnockphotography.co.uk
Website: www.richardnockphotography.co.uk

Chaston Nursery & Pre-Preparatory School

Advertising online is the way to go in today's Internet-savvy world, says the principal of a London-based nursery and pre-preparatory school with a Featured Listing on Yahoo!Local.

"Everyone goes online when they are looking for things nowadays," says Sandra Witten, the principal of Chaston Nursery & Pre-Preparatory School.

"I only have to consider how I search for things: I don't pick up the phone book any more, I go straight to an Internet search engine."

Sandra says she has already recommended a Yahoo!Local Featured Listing through Infoserve: the official advertising sales partner for Yahoo!Local, to another business.

"I recommended a listing as I strongly feel that online advertising is the way forward. We get lots of calls from people saying they have found us online and I know that professional people who are looking for a nursery school for their child are more than likely going to be sat at a desk doing an online search to find a suitable school."

Sandra says that the regular reports provided by Infoserve help her to see how successful the school's Yahoo!Local listing is.

"The reports are very useful and we are very happy with both the level of service we receive and the success of our Yahoo!Local listing: we certainly have nothing to complain about."

Chaston Nursery & Pre-Preparatory School are based in purpose-built nursery facilities in Kentish Town NW5 and West Hampstead NW6. They provide care and education for children under five and are open at least 49 weeks of the year.

Chaston Nursery & Pre-Preparatory School
Chaston Place
Off Grafton Terrace
Kentish Town
NW5 4JH

Telephone: 0207 482 0701
E-mail: info@chastonnursery.co.uk
Website: www.chastonnursery.co.uk

Holden Group

Norwich-based motor company Holden Group is pleased with its Featured Listing on Yahoo!Local, saying it has brought new custom its way.

"Our listing on Yahoo!Local with Infoserve is bringing in extra traffic to our website," says Lance Wardill, the Holden Group IT and Marketing Manager.

He adds: "It has never been so important to have a strong Internet presence as it is today. When people are looking to buy a new car the first place they usually look is online and a strong online profile is essential for any business wanting to be successful in today's competitive marketplace."

Lance praises the service Holden Group has received from Infoserve: the official advertising sales partner for Yahoo!Local, saying:

"Infoserve has delivered a great service to Holden Group and is in touch with us regularly to check that we are happy with the listing and how it is performing."

The Holden Group operates Holden Renault, Holden Honda, Holden Dodge Chysler Jeep, Holden MG and Holden Mobility, which specialises in the adaptation of vehicles for disabled users. The history of the family company dates back to 1929 and it has a reputation for excellence and personal service, having won many awards for customer care.

Holden Group
Website: www.holdengroup.co.uk

Home & Abroad Rentals Limited

The business manager of Berkhamsted-based independent letting agency Home & Abroad Rentals Limited is delighted with their Yahoo!Local featured business listing, saying it has vastly increased hits to their website and improved their web profile.

"Our Yahoo!Local listing through Infoserve has made our business more accessible on the Internet and has brought us lots more hits to our website," says Eunice Campbell.

"We noticed a difference in the number of hits to our website within just a short time of our listing going live on Yahoo!Local."

Home & Abroad Rentals Limited: the only specialist letting agency in Berkhamsted, offers quality residential apartments and houses and a full property letting and management service.

"We know how important it is to advertise online and we have been very pleased with how Infoserve has looked after our Yahoo!Local advertising," says Eunice.

"Some companies take your money and then you never hear from them again, but Infoserve contact us regularly to ask if we are happy with the listing and how things are going: it's very reassuring."

Home & Abroad Rentals Limited has advertised on Yahoo!Local through Infoserve: the official advertising sales partner for Yahoo!Local, for over a year now and say it is money well spent.

"We are more than happy with our Yahoo!Local listing and it has certainly helped raise the profile of our business."

Home & Abroad Rentals Limited
278 High Street
Berkhamsted
Hertfordshire
HP4 1AH

Telephone: +44 (0) 1442 872885
Fax: +44 (0) 1442 870200
E-mail: rentals@homeabroad.co.uk
Website: www.homeabroad.co.uk

Sunnydale Guest House

The owner of Stratford-upon-Avon's Sunnydale Guest House says her Featured Listing on Yahoo!Local is a...

"good investment and excellent value for money."

"Yahoo is one of the world's top search engines and many, many people search for guest houses through Yahoo!Local,"

says Helena Kim, who has owned and run Sunnydale Guest House for five years.

"Thanks to the featured listing I have got on Yahoo!Local through Infoserve I have increased my business and get more email enquiries than ever before."

Helena signed up to her Yahoo!Local listing through Infoserve: the official advertising sales partner for Yahoo!Local, and has never looked back.

"Everyone searches online for things nowadays and you need to advertise online to be found and to get enquiries and bookings."

The recently extended and refurbished Sunnydale Guest House is ideally located on Shipston Road, just a short walk from Stratford-upon-Avon town centre.

Sunnydale Guest House
64 Shipston Road
Stratford-upon-Avon
Warwickshire
CV37 7LP

Telephone: +44 (0) 1789 295166
Fax: +44 (0) 1789 552761
E-mail: helena.kim@ntlworld.com
Website: www.sunnydale.co.uk

Hull Mitsubishi

The owner and managing director of the Hull Mitsubishi car dealership is delighted with the number of hits his website is receiving through his Featured Listing on Yahoo!Local.

"I am very happy with it: the number of hits we are receiving through our Yahoo!Local listing with Infoserve is pretty impressive,"

says Jim Clutterbrook, who runs Hull Mitsubishi at Livingstone Road, Clive Sullivan Way, Hessle.

"Internet advertising is certainly the way forward: we have cut back on our press advertising and concentrate much more now on the Internet. It is where people are looking for things today."

Jim says he would definitely recommend advertising on Yahoo!Local with Infoserve: the official advertising sales partner for Yahoo!Local, to other businesses and has already done so.

"I get monthly reports showing the activity created by the Yahoo!Local listing and it is significant. It increases the online profile of Hull Mitsubishi and that's what I want and need."

Hull Mitsubishi is a family-run business, established in 1991, which prides itself on offering value and service to customers. This modern car dealership offers new and used Mitsubishi cars, servicing, parts and accessories. It is one of a select few UK dealerships to have been awarded the Mitsubishi Ralliart franchise. This franchise permits Hull Mitsubishi to sell Mitsubishi's high performance vehicles such as the Evolution range.

Hull Mitsubishi
Livingstone Road
Clive Sullivan Way
Hessle
East Yorkshire
HU13 0EG

Telephone: +44 (0) 1482 627527
Fax: +44 (0) 1482 627500
Website: www.hullmitsubishi.co.uk

Eat and Two Veg

Advertising your business on Yahoo!Local is the way forward, says the operations manager of the popular London-based Eat and Two Veg diners.

"I would certainly recommend advertising on Yahoo!Local to any business: it is the way forward now,"

says Christine Tarrant, Operations Manager of Eat and Two Veg vegetarian and vegan diners in Muswell Hill Broadway and Marylebone High Street.

"We stopped all our paper-based advertising and moved to a featured listing on Yahoo!Local through Infoserve and it is working really well for us."

Christine adds:

"People don't search for things in the Yellow Pages any more, or look in a magazine that arrived at their house four days ago and now sits in the recycling bin: everyone searches for things online today and that’s where a business needs to be advertising."

Christine praises the service provided by Infoserve: the official advertising sales partner for Yahoo!Local, saying she cannot fault the team.

"They are always in touch with me and nothing is ever too much trouble. We have stopped all other advertising, but we have not had any slowdown in business and are very busy: we are delighted with Yahoo!Local. It’s a great place to advertise a business."

Eat and Two Veg, a contemporary diner serving delicious vegetarian and vegan food, has been open in Marylebone High Street for a number of years, and the Muswell Hill Broadway diner opened just recently. Both diners are open for breakfast, lunch and dinner Monday to Sunday.

Eat and Two Veg
50 Marylebone High Street
London
W1U 5HN

Bookings: 020 7258 8595
E-mail: chrissy@eatandtwoveg.com

291-293 Muswell Hill Broadway
London
N10 1BY

Bookings: 020 8883 4503
E-mail: info@eatandtwoveg.com
Website: www.eatandtwoveg.com